“We were impressed by how easy and quick we integrated Buy Now, Pay Later and Instalment Payments into our B2B Checkout, thanks to Mondu’s integration with Shopware.”
Thomas Link, Senior E-Commerce Manager
+60%
AOV (average order value)
2.2x
MORE USAGE THAN CREDIT CARD PAYMENTS
100%
SUPPORT FOR INTERNATIONAL EXPANSION
About GO IN
From its humble beginnings as a family business in Munich, GO IN has evolved into a premier provider of high-quality furniture systems for the hospitality sector. Today, the company operates impressive showrooms in Landsberg am Lech and Vienna, serving business customers throughout Europe and beyond through its online store at goin-furniture.com.
GO IN’s commitment to innovation has earned them prestigious recognitions, including the “Shop Usability Award” in the B2B category in 2015 and “Best B2B Manufacturer” in 2018.
The Challenge
While GO IN’s online store was already successful, the company recognized the need to offer more flexible payment options specifically designed for their B2B customers. Business buyers in the hospitality sector often face cash flow challenges when making substantial furniture investments, creating a need for payment solutions that could accommodate their financial requirements.
The Solution
In early 2024, GO IN implemented Mondu’s B2B Buy Now, Pay Later solution within their Shopware 6 platform. The integration process was remarkably efficient, taking just five weeks to complete.
With Mondu, GO IN now offers its business customers flexible payment options including:
- Pay after 30 days
- Spread payments over 3, 6, or 12 months
This implementation allows hospitality businesses to better manage their cash flow while making necessary furniture investments.
The Results
The impact of integrating Mondu’s payment solutions has been substantial:
Nearly 60% higher average order values for customers choosing Mondu compared to the shop’s overall average
Mondu is used 2.2x more often than credit card payments, demonstrating strong customer preference for B2B-specific payment options
100% support for international expansion, enabling GO IN to seamlessly grow across new European markets
10% increase in overall average shopping cart value following the relaunch with Shopware 6 and Mondu
Data collected between February 2024 and February 2025 for GO IN’s online shops in Austria and Germany demonstrates that Mondu has quickly established itself as a significant payment option for B2B buyers.
The Technology Partnership
GO IN’s success story is built on a strong technological foundation. The company migrated from Shopware 5 to Shopware 6, which provided the platform for integrating Mondu’s payment solutions.
Thomas Link, Senior E-Commerce Manager at GO IN GmbH, notes: “We were impressed by how easy and quick we integrated Buy Now, Pay Later and Instalment Payments into our B2B Checkout, thanks to Mondu’s integration with Shopware.”
Future Growth Plans
Building on this success, GO IN is now focusing on further expansion:
- Implementing a CRM system in 2025 to enhance customer relationship management
- Launching new country-specific shops for Belgium and the Netherlands
- Potential future expansion to Italy or Spain
- Maintaining the same seamless checkout experience with Mondu across all markets
With Mondu’s payment solutions as a key component of their digital sales strategy, GO IN is well-positioned to strengthen its market position across Europe and provide enhanced services to its growing international customer base.
